Reach Your Target Audience with Impactful Retargeting Services

Big Leap’s retargeting services never misses an opportunity to nurture a qualified lead. With tailored retargeting campaigns that convert curious leads into customers, you’ll quickly see long-term revenue growth.
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Our Retargeting Services: Nurture Leads to Loyalty

A finely tuned pay-per-click (PPC) campaign sends valuable targeted leads directly where you want them.

Google Signals

Our retargeting services use GA4’s Google Signals to track your target across devices, providing rich details to help you run highly effective retargeting campaigns.

Text Messages

Text is instantaneous—a perfect way to continue messaging people who searched relevant keywords to find your site. We’ll captivate with messaging, images, and promotions.

Email

Email lists are a great way to educate and entertain. We help you track where each individual is in the sales funnel. Emails save on costs without sacrificing impact.

YouTube

Videos grab attention, but YouTube is also a powerful search engine! We’ll address audience pain points and guide their next move.

TikTok

If YouTube is the main course, then TikTok is the addictive snack for your sweet-and-savory sales funnel. We use the unique demographics to tell your story.

Rumble

Many don’t realize Rumble’s been around for over a decade, amassing tens of millions of users. Take advantage of multiple platforms to follow users based on behavior.

Case Studies

Real-world results speak louder than words. Witness firsthand how our paid advertising strategies have transformed businesses like yours.
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Why Big Leap’s Retargeting Services?

Our data-driven approach ensures your ads are seen by the right audience at the right time, nurturing leads, increasing engagement, and maximizing your ROI. Here’s how we deliver results.

Data-Backed Ads

Use information about users’ online activities to build aligned, highly-targeted messaging campaigns that convert.

Nurtured Leads

People visit your site for a reason, so don’t lose them when they leave the page. Engage them all the way through the purchase funnel.

Better CTR

Keep refining your campaigns based on every individual’s response to continuously improve your click-through rate.

Reduced CPA

As you refine your messaging to better match buyers’ intents, you can reduce your cost-per-acquisition and spend less time winning customers.

Retargeting Services FAQs

Retargeting refers to the digital marketing process of serving targeted ads online that are displayed for users who have visited your site or landing page but require continued nurturing to encourage sales or upsells.

Retargeting allows advertisers to gain added control over the shopper/buyer journey and to use insights about people’s online activities to individualize advertising. Retargeting helps companies gain extra value from their ad campaigns so that whenever users click on an ad to visit their website, they can continue to see relevant ads beyond that first site visit.

Retargeting includes marketing to previous customers in addition to prospects who have yet to make their first purchase.

Retargeting benefits ad campaigns by helping companies get the greatest value from their spending. Placing an ad that sends a person to your website is just the beginning. It sets them on the first step of their buyer’s journey. Retargeting lets advertisers focus on users for specific decision-making and can precisely walk individual visitors through a sales funnel that addresses interests and pain points and ultimately drives sales.

You should use retargeting lists for search ads for several key marketing objectives, including:

  • Re-engaging previous customers with new offers, promotions, and special deals
  • Converting warm leads by educating them on products or services
  • Upselling or cross-selling items that complement previous purchases
  • Targeted marketing for specific product and service categories based on specific pages a person has visited
  • Trying to drive a sale from someone who has added items to a cart but not purchased them
  • Offering customized promotions
  • Nurturing leads based on specific criteria of online behavior
  • Improving the cost of bids on your PPC ads

Retargeting can be used at multiple points in a buyer’s journey. Because it is based on a person’s real online activity, you can tailor your messaging for different stages of your sales funnel and numerous specialized instances, like:

  • Limited-time discounts for users who have placed items in their shopping cart but haven’t checked out
  • Display ads with specific product information based on the user’s demographics
  • Offers for gated content
  • Location-specific event promotions for a local audience

In its earliest days, retargeting was a way to continue reminding people about your brand after they visited your site. This is powerful in itself. Dynamic retargeting means using data from your ad campaigns to personalize and individualize your marketing message.

People will see ads that are highly relevant to their online activity. This can mean displaying an ad for a product they added to their shopping cart but have yet to purchase or offering a unique promotion after ordering a specific category product. The possibilities are endless—and Big Leap does it all!

Let Us Help with Your Retargeting Ads

As a retargeting agency, we embrace the ability to help our clients squeeze every last bit of value from their advertising dollars. We know how to hunt down those hidden gems buried in data analytics so we can help you gain insights into your audience’s shopping, researching, and buying behavior.

Let’s Talk About You.

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