Mid-Size Business and Enterprise PPC Management: Your ROI Revolution

Your brand needs paid search to gather qualified leads quickly. Let Big Leap assemble a mid-sized business or enterprise PPC management and digital marketing plan for you.
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Paid Search That Pays You Back

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Big Leap’s Mid-Size Business and Enterprise PPC Management and Digital Marketing Services

Since 2008, Big Leap has forged a distinct path to furnish brands with reliable, organic growth. Embracing innovation, our enterprise marketing teams excel in harnessing the power of PPC strategies to ensure a comprehensive and dynamic approach.

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Full-funnel strategy

A holistic, full-funnel approach provides deep and wide-angle visibility that drives profits. We guide your paid media strategy from start to finish to ensure your goals and bottom line don’t get lost in the shuffle.

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Content creation

We produce quality content that speaks to your target audience and distribute it on the mediums your audience prefers. We create landing pages, blog posts, ads, brand messaging, and product/service videos that follow current content trends and a customized approach.

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Paid search

Get seen each time your audience searches. Big Leap’s paid search ads and PPC program cater to all search engines (including DuckDuckGo). Appear at the top of search results and drive significant search traffic.

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Display ads

Big Leap creates visually engaging ads that utilize video, GIFs, and shorts for sites like TikTok and YouTube to capture your audience’s attention and drive real results.

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Social media ads

Big Leap creates ads and stories curated for Meta, LinkedIn, Instagram, Twitter, Snapchat, Rumble, and other social media platforms to promote your brand to your target audience.

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Native ads

Big Leap crafts context-matching ads, whether for website content, promoted social media posts, or sponsored articles. Need compelling advertorials or editorials? We create those, too.

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Remarketing & retargeting

If your ads aren’t getting the expected results, it may be because you’re missing a key component: Retargeting. We always follow up on leads through tiered techniques that remarket to your site visitors, past purchasers, and specialized audiences through text messages, email, YouTube, TikTok, and Rumble.

Paid Search & Paid Social that Boosts Profits

Our approach to enterprise PPC management is a well-driven, full-funnel strategy. By communicating often and honestly with our clients, we help them understand what it takes to reach their goals.

We don’t waste time or money on outdated advertising methods that don’t work. Instead, we focus exclusively on paid media services that have proven to give our clients a high ROI.

Enterprise PPC Case Studies

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the number of calls

The Mid-Size Business and Enterprise PPC Digital Marketing Advantage

Tired of cookie-cutter solutions? We don’t use them.
As a mid-size business and enterprise PPC agency, we customize our strategies to each facet of your business.

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Brand Consistency

Consistent messaging across campaigns fosters brand recognition (and trust).

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Scalability

Mid-size business and enterprise PPC management accommodates your business’s evolving needs.

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Adaptive Optimization

Continuous monitoring ensures strategies keep up with market conditions.

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Targeted Campaigns

Data-driven insights empower single-location and franchise PPC efforts to consider every angle.

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Multi-Location Targeting

At Big Leap, PPC and digital marketing strategies go beyond geographical boundaries to tailor campaigns for different-sized businesses operating in multiple locations. With fine-tuned precision, multi-location PPC ensures a localized approach for specific regions, optimizing ad performance across diverse markets.

The Powerful Benefits of Paid Advertising

When expertly executed, paid search and paid social have the power to generate leads at an impressive level and speed.

80%

PPC ads can boost brand awareness by 80%.(Google)

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Businesses can earn an average of $2 in revenue for every $1 spent on Google Ads. (Google)

70%

You are 70% more likely to convert site visitors with retargeted display ads than with regular display banners. (wishpond)

65%

65% of all high-intent searches bring in a PPC ad click. (Wordstream)

4 Ways Tailored PPC Strategies Are a Win for Enterprises and Mid-Sized Businesses

Customized mid-size business and enterprise PPC strategies just work. Here’s how.

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1. Data-Driven Precision

Using the right tools and analytics, mid-size business or enterprise PPC management can facilitate success at every level.

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2. Strategic Performance Enhancement

From prudent budget allocation to meticulous page optimization, mid-size business and enterprise PPC ad strategies elevate your game.

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3. Navigation with Expertise

A top-level mid-size business and enterprise PPC agency like Big Leap knows how to avoid common pitfalls and navigate challenges with finesse.

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4. PPC Trend-Spotting

Staying informed with PPC trends ensures your campaigns remain current and ahead of the curve.

What Our Clients Are Saying

“The Big Leap team has played a vital role in growing our national and local organic digital presence, helping us surpass our competition. They’re always looking for areas of improvement, and they are transparent about the results. They have been a great and seamless team to work with and can quickly pivot priorities when needed.”

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“We worked closely together on auditing the website, building a prioritized list of what we needed to tackle – from keywords to content – and what would drive the most impact. They spend hours keeping up on the latest so I don’t have to make recommendations based on what would help our brand – not generic advice but tailored to our industry and vertical. Any feedback has always been ingested and resulted in changes that have made our collaboration even better. The team at Big Leap has truly risen to every challenge and has made us better for it.”

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“The workflow was seamless. They acted as a part of our internal team and went the extra mile to assure we were happy with the results. I really appreciate Big Leap’s level of expertise. They can solve complex problems in a timely manner.”

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“Bigleap has helped us consistently improve our SEO rankings and increase our organic traffic and revenue. Since they have joined the team (about a year ago) we have more than doubled the amount of revenue from organic sources.”

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“I never fail to be impressed by the professionalism and positive attitude of my Big Leap team. They take a humble approach to SEO, consistently over-delivering on results, working honestly and creatively to solve problems. Whether they are working with our developers, or working with our other agencies and teams, I trust the Big Leap team as much as I would trust my own internal team.”

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“Big Leap is highly competent at content optimization and keyword research. They effectively allocate resources to maximize results. One of their content pieces is among our site’s five most-viewed pages. Overall, they’re a group of smart people that know SEO strategy.”

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“Their level of transparency sets them apart. It’s a trait that’s increasingly important in the SEO industry, so I truly respect their openness and honesty.”

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Mid-Size & Enterprise PPC FAQs

Mid-size business and enterprise PPC management is a pay-per-click (PPC) service and differs from traditional PPC in that it optimizes large-scale campaigns with advanced tools and a dedicated team. These campaigns can handle larger budgets and complex data for businesses of varying sizes.

Mid-size business or enterprise PPC strategies swiftly enter markets and offer measurable data, precise targeting, and flexibility in various budgets. Strategies can complement SEO and content marketing to ensure maximum visibility in the digital landscape.

Big Leap uses bid management, programmatic buying, and machine learning to optimize bids across large keyword sets. Continuous testing, data-driven adaptations, and knowledge of industry trends help maintain campaign scalability and effectiveness.

Absolutely! Our mid-size business and enterprise PPC efforts bolster SEO, content marketing, social media advertising, and display campaigns. Leveraging data from these channels can powerfully enhance PPC targeting for a more cohesive marketing strategy.

We employ proactive monitoring, automatic flagging of suspicious activity, IP address exclusion, CAPTCHA challengers, and collaboration with networks to reimburse fraudulent activity. Big Leap stays current with security protocols to safeguard your campaigns.

PPC budgets vary from business to business and can range from $100 a month to $10,000 or more. Before setting an arbitrary PPC budget, you should consider key variables such as industry competitiveness, keyword search volume, target audience, sales goals, and others.

PPC advertising can offer your business several competitive advantages:

  • Higher conversions due to leads being further along the sales funnel
  • Concentrated targeting options not available with traditional advertising
  • Access to audience and campaign insights that can help with SEO efforts
  • Low barrier of entry and quicker implementation compared to traditional SEO efforts
  • Remains unaffected by search engine algorithm updates for more consistent results
  • Real-time data to measure and analyze results nearly instantaneously

The cost for keywords is determined by several factors, including:

  • Quality score
  • Click-through rate
  • Competitiveness
  • Ad rank/position
  • Seasonality

PPC Pain Points

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Not getting enough traffic and leads 2
Can’t find yourself on Google
Competitors passing you up
Need more business
Spending too much on paid ads

Harness the Power of Mid-Size Business and Enterprise PPC Management and Digital Marketing

Here’s the thing about Big Leap:

We love long-term professional relationships based on trust and transparency. Let’s begin by getting to know each other better, chatting about your current situation, and discussing your paid search and social goals.

Get on a phone call with us, jump on Zoom or Meet!

Let’s Talk About You.

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